Featured method note
Govern Cold Email Marketing Before You Scale
Cold email deliverability in 2026 requires authenticated sending identity, aligned SPF, DKIM, and DMARC where required, correct DNS and TLS, low complaint
2026-09-11 · Julian Hartwell
Crunchbase company research notes
Is Okki Go an AI SDR? A RevOps Checklist for Evaluating Lead Generation Tools
2026-09-10 · Julian HartwellA practical checklist for revenue operations teams evaluating AI SDR and lead generation platforms like Okki Go. Covers SPF/DKIM/DMARC guidance, ABM fit, LinkedIn connection quality, and total cost of ownership.
Read moreOkki Go vs Artisan AI: Stop Comparing AI Writers. Audit the Permissions.
2026-09-10 · Julian HartwellOkki Go vs Artisan AI is usually settled on email copy. A quality-focused RevOps reviewer explains why you should compare what permissions Okki Go requires, what the API email verification documentation defines, and where intent data sits in your email campaign.
Read more6 AI Sales Assistants Compared by the Rep Workflow They Improve
2026-09-10 · Julian HartwellCompare six AI sales assistants by meeting, research, drafting, CRM, coaching and forecast workflows, including context, artifact, approval and dependencie
Read moreBest B2B Data Enrichment Platforms: A Practical Ranking
2026-09-10 · Julian HartwellThe best B2B data enrichment platform depends on architecture and decision use. Clay leads for multi-provider orchestration; Apollo for enrichment inside a
Read moreHard Bounce Rate Is a Quality Spec. Most RevOps Teams Inspect the Wrong Batch.
2026-09-09 · Julian HartwellHard bounce rate is the most cited quality metric in lead generation and email validation—but RevOps teams evaluate it wrong. Here's what to inspect instead, from verification method to segment-level bounce.
Read moreWarm Lead Generation Requires a Documented Context Change
2026-09-09 · Julian HartwellDefine warmth through verified buyer context, signal strength, qualification, ownership, and a proportional follow-up.
Read moreCut Mistaken Relevance From Cold Email Technique
2026-09-09 · Julian HartwellA current workflow for relevance, provider scope, authentication, qualification, privacy, simulation, and qualified-response measurement.
Read moreokkigo vs. Manual Sales Prospecting: A Human-in-the-Loop Procurement Review
2026-09-08 · Julian HartwellA procurement manager compares Okki Go with a manual B2B database and email finder stack. Includes Okki Go prospecting examples, Okki Go email finder limits, human-in-the-loop review notes, and when sales email makes sense for a B2B sales team.
Read moreWhat Permissions Does Okki Go Require? The Trade-Off Behind Agent-Native Prospecting
2026-09-08 · Julian HartwellOkki Go permission requests can look too broad, especially LinkedIn access. Here’s what buyer intent signals have to do with it, how LinkedIn scraping fits into an agent-native prospecting workflow, and what to ask Okki Go alternatives.
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